About Alpine United

Alpine United Singapore

Alpine United is a major private player in one of the most complex and competitive automotive markets in the world – Singapore.

From humble beginnings rooted in motor vehicle financing, hire purchase, and insurance services in 1980, Alpine United has grown to become a forerunner in the industry, gaining the confidence and loyalty of its large and expanding customer base.

Our Vision

To become Singapore’s premier automotive group, recognized for our unwavering commitment to excellence in customer care.

We aspire to set the standard in the industry, ensuring every interaction is marked by integrity, innovation, and unparalleled service.

Alpine United’s vision and stubborn adherence to a service-excellence philosophy are the primary reasons that it has not only survived but has also grown to become a forerunner in the industry – respected by its partners and peers in the trade, financial institutions, government bodies, and several of the world’s automotive brands.

Key Facts

Founded

Founded in 1980 by Albert Pang and Larry Ng. Alpine Credit specialized in motor financing and insurance. The company also facilitated the buying and selling of used vehicles, offering customers with valuable support.

Staff Count

With a dedicated team of 160 employees and over 50 additional ad-hoc personnel, many of whom have grown with us, Alpine United is poised to make continuous advancements in the digital economy.

Technologies

Alpine United boasts an in-house IT department with dedicated servers and a cutting-edge workshop. Equipped with latest high-tech diagnostic tools and SOTA equipment, ensuring precise repairs and efficient service.

Headquarters

Alpine United operates from the 5-storey Alpine Centre, an 84,000 sq. ft. building on Singapore’s eastern motoring belt. The 3S facility includes multi-brand automotive spaces, workshops, and administrative offices, with strategic double frontage exposure and easy public access.

Main Operations

Includes serving as the sole dealerships for Opel, Skyworth, and Chevrolet vehicles in Singapore. Additionally, Alpine Car Rental manages a fleet of 500 vehicles for rental and leasing. We also offer comprehensive workshop services for all brands.

Training & Upgrading

Our workshop staff receives training in the latest diagnostic and repair technologies and regular manufacturer training. All staff are sponsored for skills upgrade courses, and select individuals take part in inter-department attachments to develop their skills.

A Foundation of Trust

Ever since its establishment in 1980, Alpine United has always believed that long-term success could only be built upon a rock-solid foundation of trust.

The founders have recognised that trust and integrity are the keys to growth and success in a predominantly service industry, and that establishing these is a lot easier said than done.

That belief became the foundation, and the strength, of the several companies established over the decades that span the automotive vertical.

Trust and integrity is the foundation of everything we do.

This is our Mission Statement and it is a foundation specifically centered on establishing trust with 3 key target groups:

For Our Customers

We strive to provide a level of customer service that goes beyond expectations – through speed, efficiency, price integrity, accountability, and innovation – and a standard of customer care that shows itself even in the smallest of details.

For Our Partners

We will continue to contribute to the partnership's growth and bring new value and opportunities to it by bringing to the table a wealth of experience, resourcefulness, innovative ideas, and decisive and transparent management. The rewards of long-term business partnerships, for us, far outweigh any single project success. To grow, share, and to add value to the obvious – it’s a simple but honest pledge.

For Our Staff

We will continue to become a reason to build their careers upon by offering opportunities for advancements and upgrading as well as ensuring compassion, responsibility and acknowledgement of their contributions. We will build for them a culture of trust, respect, compassion, and innovation.

Alpine United Leadership

Through a visionary approach to technology and enduring partnerships, the collective expertise of Alpine United’s leadership continues to drive impactful change within Singapore’s automotive business network.

Albert Pang - Alpine United.
Raymond Ng - Alpine United.

Our Culture and Values

To gain trust and respect from customers, partners and associates and staff, it takes courage, discipline, transparency, and of course, time. It also demands humility and a sincere commitment to constantly find ways to improve and improvise.

The trust that gains us success is only achievable in an environment with a culture based on:

Accountability
An open mind to ideas and innovation
A strict discipline on quality and commitment to quality
Team spirit and team work
Open Communication
Social Responsibility

Pave the way for new business ventures.

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